"Machine learning is a key component of how we create the best value for customers. Cortex allows us to quickly build accurate machine learning experiences to serve customers better."
"… our business moves fast and we needed to make the technology available quickly across our teams. With Cortex, our team is able to build ML into our products in a matter of minutes, as opposed to months."
Outbound marketing campaigns are a critical aspect of keeping users engaged with your brand. Cortex provides machine learning decisioning to power next-best-action and next-best-offer experiences to ensure you are optimally engaging with users throughout their lifecycle. We’ve seen businesses increase revenues by 400% using machine learning decisioning.
Properly guiding customers through their user journey is important. Machine learning for next-best-action techniques enables your user journey to adapt uniquely to each user and changing market conditions.
It’s important to see value quickly. Cortex is integrated with common data storage platforms in addition to marketing platforms to facilitate businesses quickly driving value from machine learning decisioning.
